Canossa Events - Luxury touring experiences
Branding | Ui/ux & Web design
The Brief
Canossa runs invite-only luxury automotive experiences for high-net-worth collectors. The digital presence needed to match the room.
My role Creative Director and Lead UI/UX Designer. Owned site, registration system, and brand identity.
The Work
• Rebuilt the website around event discovery and frictionless registration
• Designed event-specific sub-brands for Cavallino Classic and Terre di Canossa
• Established a visual system spanning digital, print, and on-site collateral
• Reduced registration drop-off through a tightened booking flow
Outcome
• Lift in event registrations and time-on-site after relaunch
• Positioned Canossa as a category leader in luxury experiential automotive
• 2020 Best Creative Direction, Exceptional UI/UX
logo design & branding FOR canossa events
Ui/ux design lead FOR canossa events